Zillow, I agree, is not trying to compete with Realtors, but provide service as a partner to the real estate industry.

I use Zillow to advertise my listings because, as agents, we have to go where the buyers are going, online. The buyers on the eastside of Seattle, where I work, rarely look at a newspaper for real estate news, information or ads.

I use Craig’s List and other sites, but I’ve always felt Zillow has been searching for a business model. I don’t find their zestimates to be very accurate and feel that could be damaging to consumers. Zillow believes in transparency of data, which is great. The data just needs to be accurate to be meaningful to the public.

I had the opportunity to meet with Jorrit Van Der Meulen, VP of Partner Relations at the Eastside Forum XXII network meeting this past summer and I wrote a post on my blog about that meeting. Again, I wish the company all the best and hope they are able to find a strong business model that works. It’s tougher out there in this market.

What’s up with Zillow?