360Digest

In a press release today, Cendant, Coldwell Banker’s parent company, announced to Wall Street and the industry, Cendant’s Real Estate Services Division new name under which it will operate as a standalone, publicly traded company - Realogy Corporation. The name change will take effect upon the completion of its previously announced spin-off from Cendant Corporation, anticipated during the second quarter of 2006.

Cendant was the world’s largest real estate brokerage franchisor, and the world’s largest provider of outsourced corporate employee relocation services; and leading providers of travel information processing services worldwide. It was also one of the world’s largest hotel franchisors, the world’s largest vacation ownership organization, and one of the world’s largest car rental operators.

Cendant owns Coldwell Banker, Coldwell Banker Commercial, ERA, Century 21 and Sotheby’s International.

I’m just a cog in the wheel….